Size guide
The size chart plus everything that makes it usable: how to measure, how the item fits, advice between sizes and often a size finder.
A size guide is the size chart and everything around it that makes the chart usable: where the tape goes, whether the item runs small, what to do between two sizes, and ideally a way to get a size straight from the shopper's own measurements. The two words are often used for the same thing; the difference is how much work the shopper is left to do.
The six parts
| Part | The shopper's question |
|---|---|
| Size table | Which size matches my numbers? |
| How to measure | Where does the tape go? |
| Fit | Does it run small or large? |
| Advice | What if I'm between two sizes? |
| Pictures | What does it look like on? |
| Size finder | Which size is mine? |
Not every product needs all six, but every product with sizes needs the first three. Here is Ruban Size's women's tops template as a working guide: body and garment tabs, US, UK and EU rows, a how to measure figure, a fit scale and Find my size.
In Ruban Size
A "Size guide" link sits next to the size option: the app embed places it there by itself on 25 of the 26 themes most used by stores with size charts, or you drag the app block where you want it. The guide opens as a popup that slides up from the bottom on phones (on every plan), or as a side drawer, inline, in an accordion, from a floating button or in a quick view. A size guide page can also list every chart, with search and categories.
Where to put the size chart compares the spots on a product page, the design page shows the layouts, and size chart vs size guide goes through each part.
Read more
- Sizing explainedSize chart vs size guide: what's the differenceA size chart is the table: sizes on one side, measurements on the other. A size guide is everything a shopper needs to use it: the chart, how to measure, how the item fits, and a way to get a size from their own numbers.5 min
- Shopify guidesWhere to put the size chart on a product pageRight next to the size option, above Add to cart, as a link that opens the chart without leaving the page. On phones, a panel that slides up from the bottom. Inline and accordion layouts suit pages where the chart belongs in the details.5 min
- Shopify guidesA size guide page for your whole Shopify storeA size guide page lists every size chart of your store on one page, for shoppers who check sizes before they browse. Create a page in Shopify, give it a template with a size guide block, and link it from your menu. It adds to the link on each product; it doesn't replace it.5 min
Try Ruban Size on your store.
Free for 5 size charts. Pro and Fit start with a 14-day free trial, billed by Shopify.